Privacy policy
Privacy Policy
Spida Brands Pty Ltd trading as 2AM Kickoff
A.C.N: 677 330 915
ABN: 46 677 330 915
Last updated: 11 September 2026
2AM Kickoff (“2AM Kickoff”, “we”, “us” or “our”) respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how we collect, use, store and share your personal information when you visit our website, purchase our products, communicate with us, interact with our advertising or otherwise use our services.
By using our website, you acknowledge the practices described in this Privacy Policy.
INFORMATION WE COLLECT
The information we collect depends on how you interact with us.
When you visit our website, we may automatically collect information about your device and how you use our website, including:
- IP address;
- browser and device type;
- operating system;
- time zone and approximate location;
- pages and products you view;
- referring websites or search terms;
- interactions with our website;
- advertising interactions;
- cookie and similar technology identifiers; and
- information about how you navigate and use our website.
When you make or attempt to make a purchase, create an account, contact us, subscribe to marketing or otherwise interact with us, we may collect information including:
- your name;
- email address;
- telephone number;
- billing address;
- shipping address;
- order and transaction information;
- products purchased;
- payment-related information;
- customer service communications; and
- any other information you choose to provide to us.
Payment information is processed through our payment providers. We do not necessarily receive or store complete payment card details ourselves.
HOW WE COLLECT INFORMATION
We may collect information directly from you, automatically through your use of our website, and from service providers and advertising platforms we work with.
Technologies used on our website may include:
Cookies — small files stored on your device that allow websites and services to recognise your browser or device.
Log files — records containing information such as IP address, browser type, referring pages and dates and times of website activity.
Pixels, tags and web beacons — technologies that help us understand website activity, measure advertising performance and provide relevant advertising.
Server-side technologies — technologies that allow certain information about website events and transactions to be securely communicated between our systems and service providers.
HOW WE USE YOUR INFORMATION
We may use personal information to:
- process and fulfil orders;
- arrange shipping and delivery;
- process payments and refunds;
- communicate with you regarding your order;
- provide customer service;
- maintain and improve our website;
- personalise your shopping experience;
- prevent fraud and protect the security of our website;
- understand how customers use our website;
- analyse the performance of our products and marketing;
- measure and optimise advertising campaigns;
- provide relevant advertising;
- communicate promotions and marketing where permitted;
- comply with our legal, tax and regulatory obligations; and
- establish, exercise or defend legal claims.
SHOPIFY
Our online store is powered by Shopify.
Shopify processes certain personal information on our behalf to provide our ecommerce platform, including information associated with website visits, customer accounts, orders, payments and transactions.
Shopify may also process information in accordance with its own privacy practices.
For more information:
META — FACEBOOK AND INSTAGRAM ADVERTISING
We use Meta advertising services, including the Meta Pixel and Meta Conversions API, to understand how customers interact with our website, measure advertising performance and deliver and optimise advertising on Facebook, Instagram and other Meta services.
When you visit our website or interact with our products, certain events may be recorded, such as:
- viewing a page or product;
- adding a product to your cart;
- beginning checkout;
- completing a purchase; and
- the value and currency associated with a transaction.
Depending on your interaction with our website, information shared with Meta may include device and browser information, IP address, website activity, products viewed or purchased, transaction information and identifiers used for advertising and measurement.
Where permitted and subject to your privacy and consent choices, we may also share information such as your email address, phone number, name and location information with Meta for customer matching, advertising measurement and advertising optimisation.
Certain customer information may be hashed or otherwise protected before being transmitted to Meta.
We use this information to:
- measure the effectiveness of our Meta advertising;
- attribute purchases and other conversions to advertising campaigns;
- optimise advertising campaigns;
- create and measure advertising audiences; and
- deliver advertising that may be more relevant to customers.
Meta processes information it receives in accordance with its own privacy practices.
GOOGLE ANALYTICS AND GOOGLE SERVICES
We may use Google Analytics and other Google services to understand how visitors use our website and to measure the effectiveness of our marketing.
Google may collect information about your device, browser and interactions with our website in accordance with your consent choices and Google's privacy practices.
Google also provides tools that allow users to manage how information is used for advertising and analytics.
MANYCHAT
We use ManyChat to help operate automated communications through platforms including Facebook and Instagram.
For example, if you comment on or interact with certain 2AM Kickoff content, we may use ManyChat to automatically send you a relevant message through Facebook or Instagram.
In providing these services, ManyChat may process information such as your social media profile or platform identifier, interactions with our content and information associated with the conversation.
This information is used to manage and deliver the automated communication you have triggered.
ADVERTISING AND MARKETING
We may use information about your interactions with 2AM Kickoff to understand the effectiveness of our advertising and, where permitted, provide advertising that may be more relevant to you.
This can involve advertising and technology providers such as Meta and Google.
Where required by applicable law, advertising and marketing technologies will operate in accordance with your cookie and consent choices.
If you subscribe to email or other direct marketing communications, you can unsubscribe using the unsubscribe option provided in those communications.
COOKIES AND YOUR PRIVACY PREFERENCES
Our website uses cookies and similar technologies for purposes including operating the website, remembering preferences, analysing website performance and measuring and personalising advertising.
Some cookies are necessary for our website to function and cannot reasonably be disabled through our cookie controls.
Other cookies and tracking technologies, including certain analytics and advertising technologies, may be optional.
When required by applicable law, including for visitors in the United Kingdom, we provide controls that allow you to accept or reject non-essential cookies and similar tracking technologies.
Advertising and marketing technologies that require consent will be used in accordance with the choices you make through these controls.
You can change your available cookie preferences through the cookie settings provided on our website.
You may also be able to manage cookies through your browser settings. Blocking some cookies may affect the functionality of our website.
For third-party platforms such as Facebook, Instagram and Google, you may also be able to manage advertising preferences through your account settings with those services.
SHARING YOUR PERSONAL INFORMATION
We may share personal information with third parties where necessary to operate our business and provide our services.
These may include:
- Shopify and ecommerce service providers;
- payment processors;
- printing and fulfilment partners;
- shipping and logistics providers;
- Meta;
- Google;
- ManyChat;
- email and marketing service providers;
- analytics and technology providers;
- professional advisers such as accountants and legal advisers; and
- government, regulatory or law-enforcement authorities where required by law.
We only share information as reasonably necessary for these purposes or as otherwise permitted or required by law.
Some of these providers may process personal information in countries outside your country of residence.
INTERNATIONAL DATA TRANSFERS
Because we operate an international ecommerce business and use global service providers, personal information may be processed or stored outside Australia or the United Kingdom.
Where required by applicable law, appropriate safeguards will be used when personal information is transferred internationally.
Our third-party service providers may also have their own arrangements and safeguards for international transfers.
DATA RETENTION
We retain personal information for as long as reasonably necessary to provide our services, fulfil orders, maintain appropriate business and transaction records, comply with legal, tax and accounting obligations, resolve disputes and enforce our agreements.
Where you request deletion of your personal information, we will delete or anonymise information where required by applicable law, subject to information we are required or permitted to retain for legal, regulatory, fraud-prevention, accounting or legitimate business purposes.
SECURITY
We take reasonable administrative, technical and organisational measures designed to protect personal information against loss, misuse, unauthorised access, disclosure, alteration or destruction.
However, no method of transmitting or storing information electronically can be guaranteed to be completely secure.
AUSTRALIAN PRIVACY
If you are located in Australia, we handle personal information in accordance with applicable Australian privacy laws.
You may contact us to request access to or correction of personal information we hold about you, or to raise a concern about how your personal information has been handled.
We will respond to privacy requests and complaints in accordance with applicable law.
UK PRIVACY RIGHTS
If you are located in the United Kingdom, you may have rights under applicable UK data protection law, including the UK General Data Protection Regulation (UK GDPR) and Data Protection Act 2018.
Depending on the circumstances, these rights may include the right to:
- request access to personal information we hold about you;
- request correction of inaccurate or incomplete information;
- request deletion of your personal information;
- request restriction of certain processing;
- object to certain processing, including certain direct marketing;
- request transfer of certain personal information; and
- withdraw consent where processing is based on your consent.
Withdrawing consent does not affect the lawfulness of processing carried out before consent was withdrawn.
To exercise your privacy rights, contact us at whistle@2amkickoff.com.au.
UK residents also have the right to make a complaint to the UK Information Commissioner's Office (ICO).
UK Information Commissioner's Office
CHILDREN'S PRIVACY
Our website and services are not intended to knowingly collect personal information directly from children where parental or guardian consent is required by applicable law.
If you believe a child has provided personal information to us inappropriately, please contact us so we can investigate and take appropriate action.
CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time to reflect changes to our business, website, technology, services, legal requirements or privacy practices.
When we make changes, we may update the “Last updated” date at the top of this policy.
We encourage customers to review this Privacy Policy periodically.
CONTACT US
If you have questions about this Privacy Policy, wish to exercise a privacy right, or would like to make a complaint about how we handle personal information, please contact:
Spida Brands Pty Ltd trading as 2AM Kickoff
A.C.N: 677 330 915
ABN: 46 677 330 915
Email: whistle@2amkickoff.com.au